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WWE files for WCW-related trademark

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WWE has filed a new application with the United States Patent & Trademark Office (USPTO) for a new trademark related to WCW.

The application, filed on Tuesday (June 4), was to trademark the term “WCW”. This particular filing was made to cover use related to a number of types of merchandise.
The following description accompanied the filing:

Mark For: WCW™ trademark registration is intended to cover the categories of cardboard and paper hangtags; paper for wrapping and packaging; collector albums for sticker collectables, namely, sticker albums; stickers; sticker albums; collectable photos, namely, collectable pictures; collectable photos, namely, collectable picture cards; photo albums; photographs;
framed pictures; vinyl and plastic clings, namely, plastic cling film extensible, for palletization and vinyl static cling sheets on which slogans are printed for affixation in windows and window shields; labels, namely, printed paper labels; folders; paper place mats, paper table mats, paper napkins; paper tablecloths; paper table linens; paper lunch bags; postcards; greeting cards; pictures; calendars; posters; decals;
temporary tattoo transfers; collectable trading cards; sports training cards; trading cards, other than for games; brochures, magazines and newspapers in the field of sports entertainment; coloring books; children’s activity books; souvenir programs concerning sports entertainment; books in the field of sports entertainment; books featuring pictorial biographies in the field of sports; comic books; picture books; book covers;
paper book markers; notebooks; memo pads; note pads; date books; address books; agenda books, namely, agendas in book form; markers; pens; pencils; pencil sharpeners; pencil cases; rubber stamps; stamp pads; chalks; paper banners; printed paper signs for doors; drawing rulers; erasers, rubber erasers, chalk erasers, blackboard erasers; bumper stickers; window decals; lithographs; paper party bags; stencils for tracing designs onto paper; paper gift wrap; paper cake decorations; paper; stationery.

WCW was notably a big rival to WWE in the late nineties, with WCW Nitro and WWE Raw going head to head in the “Monday Night Wars”.
WWE purchased WCW’s assets in 2001, leading to the end of the promotion.
WWE has utilised numerous WCW properties, with the likes of Halloween Havoc used as names for NXT specials.

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